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Preserving Arvin

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1960s Arvin Radios

The decade of the 1960s was a huge one as Arvin grew to be a major player in the radio business, particularly in the transistor market.  As you follow the Arvin Radio Story thru the 60s, you'll see transitions from tubes to transistors, large to small, and small to large as the component stereo markets evolved.  You'll also see cultural responses with radio sets that look like they came right from a flower child to even placing advertisements in Playboy magazine.

Bicycle radios, CB radios and other 2-way sets, and even tractor radios graces marketing materials. 

By the end of the decade, many things were afoot in the radio business:

  • Lots of radio models and overhead in the engineering and marketing functions
  • Massive competition from the Pacific Rim
  • Low margins

You can do the math!

But by the end of the decade, the electronics business was no longer a core business for Arvin, and the 60s were the last really big decade for the company in this market space. 

Click on a year below for more radio information from that year: